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Corporate website checklist
Structure, content, SEO, and trust items to verify before launch — a practical list without fake stats.
Reading time: 2 min · Updated 1/8/2026
Related service: Corporate websites
Field notes
Launch list
- Hero & IA
- SEO basics
- CMS fields
- Forms
- Launch
Why a checklist?
A corporate site is often treated as "done" when design is approved. Launch is actually the start of a living product. This list catches items that slip before go-live.
Content and trust
- Are contact channels (email, phone, form) current?
- Is company or team information verifiable?
- If you show logos or references, do you have permission?
- Is placeholder copy removed?
SEO basics
- Unique title and meta description per page
- Open Graph and social share images
- sitemap.xml and robots.txt
- Canonical URLs (www / non-www, locales)
Performance and accessibility
- Optimized images (WebP/AVIF, sizing)
- Keyboard navigation and focus rings
- Color contrast targeting WCAG AA
- Core Web Vitals measurement (Lighthouse or field data)
Technical and security
- HTTPS enforced
- Form spam protection
- CMS roles and strong password policy
- Backup plan
After launch
- Analytics and (if used) cookie consent
- Search console registration
- Owner assigned for content updates
Conclusion
This checklist does not promise fixed timelines or conversion rates; it improves launch quality. We can tailor items to your project during discovery.